Color Endure takes color preservation one step further with Joico's exclusive Multi-Spectrum Defense Complex™, a three-phase technology to prolong color longevity and tonal integrity.
Detangles and leaves fragile strands feeling hydrated, prevents and mends split ends, strengthens hair, provides 72 hours of frizz-fighting humidity protection, and shields hair from damaging UV and heat up to 450° F/ 232° C.
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