Hydrating shampoo is our best selling product. A luxury shampoo - it neutralises stray oxidants within the hair and on the scalp. It is perfect for, highlights (neutralises brassiness), both bleach and colour (extends colour life), full head bleach and chemically straightened or permed hair, both in and out of the salon. Cleanse your hair and scalp with an antioxidant rich blend of vitamins and fruit extracts. This sulphate free formula replenishes moisture and leaves hair soft and manageable. It is pH balanced and colour safe.